Stibel lays out:
– How networks have changed and what that implies for how people connect and form communities
– What the Internet-and online business opportunities-will look like in the future
– What the next stage of artificial intelligence will be and what opportunities it will present for businesses
Stibel shows how exceptional companies are using their understanding of the Internet’s brainlike powers to create competitive advantage-such as building more effective Web sites, predicting consumer behavior, leveraging social media, and creating a collective consciousness.